by Miriam Mennen : Implications of the ageing population on the pharmaceutical and the tourism industry from a marketing point of view: Examples of Germany, the UK, the US and Japan

ISBN : # | Date : 2010-03-19

Description :

PDF-48f1a | Essay from the year 2007 in the subject Business economics – Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 84% – A, University of Sunderland, course: Marketing Strategy, language: English, abstract: Due to the world’s demographic development towards an increasing aging population, various richer economies experience major changes influencing the specific industri… Implications of the ageing population on the pharmaceutical and the tourism industry from a marketing point of view: Examples of Germany, the UK, the US and Japan

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by Hermann Riedl : Praxisleitfaden Franchising: Strategien und Werkzeuge für Franchisegeber und -nehmer (German Edition)

ISBN : #3658046961 | Date : 2015-03-25

Description :

PDF-bad1b | Franchisesysteme von Grund auf verstehen, systematisch aufbauen und für alle Beteiligten zum Erfolg machen ist ein komplexes Unterfangen. Wie das geht, erfahren Sie in diesem Buch. Die Autoren geben sowohl Franchisegebern als auch Franchisenehmern wertvolle Strategien und Tools für das Tagesgeschäft an die Hand und liefern Antworten auf grundlegende Fragen: Wie können verschiedene Franchisesys… Praxisleitfaden Franchising: Strategien und Werkzeuge für Franchisegeber und -nehmer (German Edition)

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by Mr. David J Lagone : WonderWeb…Bridging the Sales Void: A Strategic Vision for Website Success: How to Transform Your Site Into the Ultimate Selling Machine!

ISBN : #1503203239 | Date : 2015-02-10

Description :

PDF-fadfc | “Wonder Web…Bridging the Sales Void” provides a strategy that should turn your thinking “upside down” in a most positive way as it helps you orchestrate a dramatic growth in your website sales. Featuring a straightforward, logical strategy designed to dramatically increase current and future sales, this book provides no ordinary “revelations” but rather an innovative and timeless app… WonderWeb…Bridging the Sales Void: A Strategic Vision for Website Success: How to Transform Your Site Into the Ultimate Selling Machine!

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by Eric Sheinkop : Return of the Hustle: The Art of Marketing With Music

ISBN : #1137582006 | Date : 2016-04-05

Description :

PDF-624ac | Has a commercial ever brought you to tears? Has a movie ever inspired you so much you change your way of life? Has the series finale of a television show ever broken your heart? Has a video game ever altered your perception of reality? If you’re like most consumers, you answered ‘yes’ to at least one of those questions. Whether you remember it or not, the music of that ad, film, show or game proba… Return of the Hustle: The Art of Marketing With Music

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by Businessnews Publishing : Summary: Customers.com: Review and Analysis of Seybold’s Book

ISBN : #2511043920 | Date : 2016-09-09

Description :

PDF-d166e | The must-read summary of Patricia B. Seybold’s book: Customers.com: How to Create a Profitable Business Strategy for the Internet and Beyond”.This complete summary of the ideas from Patricia B. Seybold’s book “Customers.com” shows how your existing customers are the key to developing and implementing a successful e-commerce strategy. In her book, Patricia B. Seybold explains how you can position y… Summary: Customers.com: Review and Analysis of Seybold’s Book

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: Applying Social Cognition to Consumer-Focused Strategy (Advertising and Consumer Psychology Series)

ISBN : #0805855203 | Date : 2005-07-28

Description :

PDF-050a3 | Applying Social Cognition to Consumer-Focused Strategy, a book in the Advertising and Consumer Psychology series sponsored by the Society for Consumer Psychology, focuses on the most important recent developments at the interface of social cognition and marketing, and develops integrative theoretical frameworks with rich practical implications. More specifically, the chapters offer a novel and tho… Applying Social Cognition to Consumer-Focused Strategy (Advertising and Consumer Psychology Series)

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by Ian Ayres : Carrots and Sticks: Unlock the Power of Incentives to Get Things Done

ISBN : #0553807633 | Date : 2010-09-21

Description :

PDF-59e3d | Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal was too difficult or that you lacked the discipline to succeed. From giving up cigarettes to increasing your productivity at work, y… Carrots and Sticks: Unlock the Power of Incentives to Get Things Done

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by BusinessNews Publishing : Summary: Beyond Booked Solid: Review and Analysis of Port’s Book

ISBN : # | Date : 2013-02-15

Description :

PDF-adebd | The must-read summary of Michael Port’s book: “Beyond Booked Solid: Your Business, Your Life, Your Way – It’s All Inside”. This complete summary of the ideas from Michael Port’s book “Beyond Booked Solid” shows that you have to reach the stage where you are “booked solid” – where you’re getting as much work as you can handle by yourself. Once you reach that stage, a new challenge arises. … Summary: Beyond Booked Solid: Review and Analysis of Port’s Book

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by Kevin Maney : Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets

ISBN : #1504735277 | Date : 2016-06-14

Description :

PDF-f26c8 | In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of ”category kings”– companies that give us new ways of living, thinking, or doing business, often solving problems we didn’t know we had. In Play Bigger, the authors assemble their findings to introduce the new discipline of … Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets

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by Harvard Business Review : HBR’s 10 Must Reads on Collaboration (with featured article “Social Intelligence and the Biology of Leadership,” by Daniel Goleman and Richard Boyatzis)

ISBN : #1633694593 | Date : 2013-04-02

Description :

PDF-d5647 | Join forces with others inside and outside your organization to solve your toughest problems.If you read nothing else on collaborating effectively, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you work more productively with people on your team, in other departments, and in other organization… HBR’s 10 Must Reads on Collaboration (with featured article “Social Intelligence and the Biology of Leadership,” by Daniel Goleman and Richard Boyatzis)

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by Molly Miller-Davidson : Launch It!: How to Turn Good Ideas Into Great Products That Sell

ISBN : # | Date : 2006-09-05

Description :

PDF-3d3b4 | The easy–to–read bible for developing, financing, marketing, and selling consumer products––from gadgets to kitsch, from high–touch to high–end––for America’s rising entrepreneurial nation. Launch It! is written by a team of trend and product consultants with over 60 years of collective experience advising thousands of entrepeneurs, designers, and companies. As they realized not o… Launch It!: How to Turn Good Ideas Into Great Products That Sell

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by Bill Bishop : Strategic Marketing for the Digital Age

ISBN : #8174461957 | Date : 2007-01-30

Description :

PDF-98723 | Strategic Marketing for the Digital Age shows you how to build a digital marketing strategy, develop a plan, and execute it profitably. Bill Bishop gives you a practical, step-by-step model for developing an effective marketing program using digital and online technology. He takes you beyond mere “Internet” marketing and shows you how to expand your marketing power by using all of the digital tool… Strategic Marketing for the Digital Age

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by S. Finlay : Predictive Analytics, Data Mining and Big Data: Myths, Misconceptions and Methods (Business in the Digital Economy)

ISBN : #1137379278 | Date : 2014-07-01

Description :

PDF-38b80 | This in-depth guide provides managers with a solid understanding of data and data trends, the opportunities that it can offer to businesses, and the dangers of these technologies. Written in an accessible style, Steven Finlay provides a contextual roadmap for developing solutions that deliver benefits to organizations…. Predictive Analytics, Data Mining and Big Data: Myths, Misconceptions and Methods (Business in the Digital Economy)

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by Philip Kotler : A Framework for Marketing Management with Pin Card

ISBN : #0273677764 | Date : 2002-09-20

Description :

PDF-cc5fe | … A Framework for Marketing Management with Pin Card

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by Harvard Business Review : HBR’s 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article “The Focused Leader”) (HBR’s 10 Must Reads)

ISBN : #163369464X | Date : 2015-05-05

Description :

PDF-3f2c1 | A year’s worth of management wisdom, all in one place.We’ve combed through ideas, insights, and best practices from the past year of Harvard Business Review to help you get up to speed fast on the freshest, most relevant thinking driving business today. With authors from Clayton Christensen to Roger Martin and company examples from Netflix to Unilever, this volume brings the most current and i… HBR’s 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article “The Focused Leader”) (HBR’s 10 Must Reads)

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